Description
Frida’s vivacious fruit paintings are some of her most luscious and evocative, as well as deeply life affirming.
I have long wanted to create this fragrance filled to the brim with fruit, flowers, and watery green leaves from Frida’s own Mexican cornucopia. The world that she created at La Casa Azul was brightly colored: her house, her clothes, her jewelry, the flowers she wore in her hair, and her entire persona. (No doubt through all of her physical and emotional pain, the colors and fruit imagery were panacea).
Viva la Frida!
To be able to paint a vision of Frida’s garden in scent is heaven. I love Viva la Frida’s stark contrasts: the sense of watery refreshment needed in the heat of summer, the glorious colors and flavors, down to the deep shadows from the bright sun onto parched earth.







Gia (verified owner) –
Perfect summer refreshment, juicy thirst quenching fruits in the summer heat, melons, guava, a watery cooling element, the smells match the colors in Viva la Vida. A joyful perfume. Dawn’s description is perfect, it’s all there.
Lisa M (verified owner) –
This one is lovely! Dawn’s description is perfect. The drydown on me is a non-sweet, airy, and yes, salty melon note with a bit of an earthy base to ground it. I think I will reach for this one often come spring and will likely spring for a bottle then.
Yury Summers (verified owner) –
Ah, Guava. And all other salted and whatever else fruits.
Very interesting angle on fruitiness that takes this theme in a bit different direction than it typically goes. There’s your fruity flavorfullness but also some kind of fermentation going on, counterweighting fruits sweetness with bitter influences. I’d say this fragrance is certainly unique. I love it. I enjoy it. I want it.